Get exclusive access to the PUMA Family and Friends Sale only on puma.com. With discounts of 50% off for a huge range of sneakers, running shoes, football boots, clothing and accessories. Shop womens, mens and kids sportswear at reduced prices for a limited time only and while stocks last.

The cold weather is well on the way, and so is PUMA’s Family & Friends sale. Whether you’re training for an event, want to upgrade your gym gear, or need new boots for the winter season, now is the time to treat yourself and enjoy up to 50% off a wide range of styles spanning footwear, apparel, and accessories. Chase your next PB, beat the competition and do it in style for less with our discounted sportswear.

To get your exclusive discount code, just sign up for email notifications before the sale goes live so you can be the first to know and get in early - these discounts and styles don’t come around often, so make the most of our family & friends sale week.

What is the PUMA Family & Friends Sale and who can access it?

Our family & friends sale is usually something we keep exclusive for PUMA employees and close friends, but for a short time only, we open it up to our customers.

Which PUMA product ranges are included in the 50% off Family & Friends discount?

We’ll have a wide range of products to choose from in the family & friends sale, spanning men’s, women’s and kids' clothing, accessories and footwear. If you’ve had your eye on a fresh pair of running shoes, want to get some fresh sneakers for those casual days out, or are keen to get back into the gym over winter, you’ll be able to deck your wardrobe out with some major savings during our sale week.

How can I sign up early to get exclusive access to the PUMA sale in May 2025?

All you need to do to get access is sign up for emails and come back to this page once it’s live and add whatever you want to your cart - no discount code needed. You can then head to the checkout and we’ll ship everything to you for free when you spend $150 or more. Make sure you get in early, we know that a lot of our most popular styles will sell out quickly.

What makes the PUMA Family & Friends Sale different from other seasonal promotions?

When we have sales, we’ll normally do it for certain specific categories - like training & gym gear, specific ranges of sneakers or for specific sports, or we’ll offer a sitewide discount code. Our family & friends' sales are different. Not only do you get access to a huge, select range of products from all categories, but the discount is bigger and better than ever. You just need to use your exclusive code to get up to 50% off, and everything in the sale will be on the PUMA family & friends page. It gives you the chance to experience the VIP treatment and get everything you want and need to stay on your A-game - no matter how you train or play.

What trending PUMA sneakers and apparel should I look out for during the 2025 Family & Friends Sale?

There’s no wrong answer here - what we’d recommend will depend on what sports you play or how you train. If you want to get in on the latest trends that combine style and function, you can’t go wrong with NITRO running shoes, loose-fit style t-shirts and hoodies, and tracksuits to keep you warm during those cold winter training sessions. You’ll also find exclusive discounts on some of our most popular collaboration collections, meaning you can get your hands on some seriously limited edition clothing, shoes and accessories.